Design BA level

Design

Design BA level

What is design and how does a designer work? How do you visualize and communicate ideas in a credible way? In what ways can a designer influence the society and contribute to a sustainable world? This and much more you will learn during the education, which is built on a number of design projects.

The education is based on the challenges and opportunities common to all designers. Therefore, the overall perspective is central and great emphasis is placed on different approaches, process and artistic gesture. You do not need to know which direction you want to immerse yourself in at the start of your studies – you can shape your profile as you go along. Maybe you choose to immerse yourself in graphic or interior design, or create a specialization that flows between the boundaries of different design areas.

HDK's environments are welcoming and inspiring. Our teachers, who specialize in different design areas, guide and support your development. You will have access to well-equipped workshops with specialized technicians. You get your own workplace and you have the University Art Library within the school's walls.

New for 2018 is, among other things, that all students get the same introductions to tools and workshops and that the degree work has become longer.

ABOUT THE EDUCATION

The education rests on four cornerstones: design process, artistic expression, communication and an overall perspective.

The core of the design is the process – how to approach a design assignment, how to plan and implement a project to achieve certain goals. Each phase has its specific questions and methods, and during the education, you train on formulating problems and the working process. For each semester, the assignments will become more complex and higher requirements are set for implementation and results.

The foundation of the education is based on artistic expression and representation, which can be about breaking patterns, looking at possibilities in the impossible, questioning and turning over and down ingrained habits.

All people are involved in communication. Therefore, it is important to understand and master communication on a deeper level. We pay particular attention to train written, oral and visual presentation.

Regardless of the design area you choose to immerse yourself in, there is a common core of how to deal with creative problem solving in all design activities. In almost all courses, you will work with students with different orientations, thus gaining insight into the special conditions of the different areas.

CONTENT

The first year is dominated by introductions in workshops, different tools and basic exercises in sketching, methodology, presentation and project planning. In a number of design projects, you will have the opportunity to work in different ways and start finding your own profile. Lessons and seminars about different topics in design history are included throughout this year.

During your second year, you will be offered courses with different thematic directions and you will learn how design work can be communicated to an audience. A longer design project addresses ethical and sustainability issues. In some courses, you work in groups and in others individually. You now have the opportunity to specialize in your area of ​​interest and lay the foundation for your profiling.

During the third year, you further deepen your studies in expression and methodology, and we approach real assignments as far as possible. During the final semester of the third year, you will complete a degree project that will demonstrate your abilities to formulate and implement an independent design project with a professional approach.

WORK AREAS / CONTINUING STUDIES

After three years of study you should have attained sufficient competence in how you confront a design assignment to enable you to continue developing professionally through praxis in your professional working life.

Depending upon your interests, there is a wide field of design open to you after you have completed your education. Some examples in the field are: patterns for fabrics, wallpaper and other materials, graphic design, product design, exhibition design, interior design and furniture design.

A bachelor’s degree in design will qualify you to apply to a master’s programme in Design.
 

DEGREE

Bachelor of Fine Arts (BFA) in Design